Constructing Excellence in Wales is our oldest and most trusted client relationship. What we do for them is different to everyone else, but it also epitomises how we work because we can be as direct and as honest with CEW, particularly its CEO Milica Kitson, as possible.
The relationship has existed since 2006 precisely because of our frank and honest way of working. If we believe an idea will not work, then we say so. Likewise, CEW will be direct with us and both sides respect each other’s advice and opinion.
What we do has gone from pure PR and editorial consultancy – we produced and financed a stakeholder magazine for CEW for three years – to report writing, advice regarding new web sites, social media and media relations training. The core of our work now remains PR consultancy, communication strategy, ghost writing columns and editing the CEW newsletter that reaches 5,500 stakeholders and regular columns in the Welsh media.
The work supporting CEW is also something of a passion. The organisation is a campaigner and champion for change in construction and the built environment. The work to communicate CEW’s vision and values is closely tied to social value, a low carbon economy, less waste and a better designed, more inclusive environment that improves the lives of everyone. Principles backed by Frank & Brown.
The CEW team is good to work with, but the goals it pursues and the values promoted make it a great client to represent.